Comprehensive, flexible sales analysis
Import facilities to drive analysis from other sales ordering systems
Sales analysis can be used to drive marketing effort
Masking technique identifies analysis categories
- Which combinations of various codes to analyze sales over
- Database maintained to provide on-line or printed access
Prospect and customer database
Allows recording of everything your company knows about a customer or prospect
- Address and Telephone Data
- Relevant Personnel
- General notes
- Product/service activity
- Interest Level
- Previous Marketing efforts
- Sales and sales volume
Diary of Activity
- Sales Visits
- Telephone Calls
- Written correspondence
- Mail shots
- Letters
- Faxes
Planned Activity
- "Ticklers"
- Mailshots
Comprehensive selection criteria
- Customer/Prospect profile
- Contacts
- Job Titles
- Interests
- Geographical Divisions
- Lead Data
- Previous Sales - from the sales analysis
Import and Export facilities
- allow upload from and download to portable computers
- drive other mailshot systems
- various formats including some common PC ones - Microsoft Outlook, ACT, etc.
